False and Misleading Designations and Claims of Special Expertise, Certifications and/or Credentials

Date: October, 2010

The DRE has noticed an increase in the use of questionable and possibly misleading terms such as “expert”, “certified”, and “specialist”…and many of these designations and claims seem to be nothing more than marketing ploys by unscrupulous fraudsters to capitalize on the desperation and vulnerability of unsophisticated and/or financially strapped homeowners.